Custom designed eLearning for Nexia
which simplified a complex subject

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The Need

 
Nexia required a bespoke digital learning video that could be used by its member firms as a conversation starter, rather than a traditional training course or marketing tool.

The challenge was to introduce complex topics in a way that was clear, engaging and accessible, without overwhelming the audience or relying on lengthy explanations.

Key requirements included:

• A short-form learning asset, suitable for quick viewing
• A format that made complex subjects easier to understand
• Content that could be used flexibly by member firms in conversations with clients and stakeholders
• A polished, professional output, aligned to Nexia’s brand guidelines
• A solution that was easy to share and reuse across different channels
• A collaborative, consultative development process with regular review points

In short: How do we turn complex subject matter into a clear, engaging digital learning resource that supports confident conversations?

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The Solution

 
Skillshub worked collaboratively with Nexia to design and produce a bespoke animated explainer video, created specifically to meet these objectives

Nexia Video Proposal

The digital learning asset was designed as a 2–3 minute animated explainer, using animation and professional voiceover to maintain attention and present information in a friendly, accessible way.

The approach included:

• An initial scoping and requirements session, to clarify objectives and audience
• Development of scripts and storyboards, ensuring clarity, flow and tone
• Creation of multiple initial concepts, allowing Nexia to shape the direction early
• Animation-led design, avoiding traditional slide-based learning
• Use of a professional voiceover, enhancing clarity and engagement
• Close alignment with Nexia’s brand guidelines, ensuring consistency across visuals and messaging
• Regular review and feedback stages, supporting a collaborative build

The final asset was designed to be:

• Short, focused and easy to consume
• Clear enough to introduce complex topics without oversimplifying
• Flexible enough to be used across different contexts and audiences

 
The bespoke approach resulted in a high-quality digital learning resource that supports communication rather than formal training.

Key outcomes included:

• A clear, engaging explainer video that simplifies complex subject matter
• A reusable learning asset that supports consistent messaging across member firms
• Improved accessibility through short duration and animated design
• A professional output that reflects Nexia’s brand and credibility
• A digital resource that can be confidently used as a conversation starter, not just a learning module

The result is a bespoke digital learning asset that turns complexity into clarity, supporting confident discussions and consistent understanding.